Can the All Blacks rediscover their spark during the fall tour?

All Blacks team action
The All Blacks have won seventy-one percent of their games during the 2020s

Pursuing what would be just a fifth 'Grand Slam' in their illustrious legacy, the All Blacks have headed north at an interesting juncture.

Matches against Ireland, the Scottish side, England and Wales await Scott Robertson's side across the upcoming weeks but, beyond the chance to match the squads of 1978, 2005, 2008 and 2010 in the history books, the games will be used as a measure to assess the progress of the squad under a head coach now two years on from beginning his tenure.

Current Challenges

Concerns over a absence of an clear playing identity, continuing controversies over player choices and departures from the backroom staff have all contributed to the feeling that the most recognisable team in the rugby is currently one in a state of flux.

Most significantly, it is the drop in performances from a historic high watermark set between the global tournaments of the last decade that has prompted some to theorize that we have transitioned away of the age of New Zealand dominance.

Recent History

Ahead of their departure for the fall series, it was announced that in the coming year, in the lack of the southern hemisphere competition, the All Blacks will face the Springboks in a off-season matches termed 'a unique competition'.

Traditionally the game's two strongest sides, there is little doubt over who has recently got the better of what marketers have called 'The Premier Rivalry'.

Over the past seven years, the South African team have claimed a two of World Cups, three Rugby Championships and a series against the British and Irish Lions to be viewed as the team of their generation.

New Zealand have maintained to overcome the Irish team when it counts most, overcoming Saturday's opponents in the global competition of recent years. They have, at the same time, lost just a couple of the last fixtures with the English team, have beaten the Welsh side in every encounter since the sixties and have always been victorious by Scotland.

Shifting Balance

But the diminishment of their position as the rugby's benchmark will continue to rankle.

Although the All Blacks excelled through the previous decade - securing 87% of their fixtures, as well as winning the global trophy on two occasions - the global tournament of 2019 can now be viewed as when the competitive landscape moved in the international rugby.

New Zealand defeated South Africa in their first game of the championship in the host nation, but it was the Boks' who were eventually successful in Yokohama.

After that event, the All Blacks' success rate has fallen to 71%. The Springboks themselves were defeated in ten of their subsequent fixtures but, commencing of 2023, have achieved victory at a frequency (eighty-three percent) to match even the last great New Zealand team.

Future All Blacks fixtures
The All Blacks will play several games against South Africa in future seasons

Recent Encounters

During the comparable duration, the 'Boks have won the majority of the past fixtures between the opponents, featuring victory in the 2023 World Cup final.

During their pursuit of their current continental championship, Rassie Erasmus' side inflicted a historic loss on the All Blacks courtesy of overwhelming display in their home ground, a score which has ignited another round of controversy concerning the progress of the squad under the coach.

Maybe most troubling for supporters of the All Blacks will be that, alongside their characteristic physicality, South Africa's success has come with an offensive flair more commonly connected with their own side.

Team Identity

When the All Blacks were at the zenith of their powers 10 years ago, they were a ruthless counter-attacking unit able of destroying opponents from any part of the playing surface and at any moment of the game.

Today, their offensive approach is more ambiguous as the coach, who has given multiple new players during his 24 months in command, tries to primarily create the basic core elements of a winning team.

It has recently revealed that the supporting manager in charge of attack, their offensive coordinator, will depart his position after the fall series, making him the next individual of the coaching staff to depart after another coach walked away last year after just a handful of games.

Team Development

It was not just Robertson's success, but his approach, that was predicted to translate from his former team when he took over after the global competition but, to date, both are still a work in progress.

Ardie Savea in action
The team leader was awarded World Rugby Player of the Year in the previous season

Business Factors

After private equity firm the company invested capital in All Blacks in 2022, the following communication discussed the "search of worldwide growth" for the organization.

That goal has maybe been harder by the shortage of a crossover star. Ardie Savea and the collection of related players continue to be recognizable personalities in the rugby, but the concentration of stars has never been spread wider. The captain is the sole All Black to receive international honors in the recent years, in opposition to ten awards in multiple seasons between 2005 and '07.

Worldwide Reach

Alternatively, attempts have been made to transplant the New Zealand team into previously untapped markets.

The opening phase of this 'Grand Slam' tour brings New Zealand not to Dublin but the American city, a comeback to the location where Ireland obtained a first ever victory in the match during past tours.

Since the relaxation of Covid-19 travel restrictions, the New Zealand team have also

Sherry Roth
Sherry Roth

Energy economist with over a decade of experience in market analysis and sustainable power solutions.